Digital Marketing
Bird&Be | 2022 - present
As the copywriter and editor on the marketing team, I help to ensure consistency across all channels when it comes to brand voice and identity. This comes to life through product launches, campaigns, email and newsletter communications, site copy, and our blog, The Nest. With a strong focus on SEO, I've helped turn our blog into a trusted educational resource that is just as valuable to our audience as our products, turning readers into customers.
Editing + SEO
AG1
Chartwell Retirement Homes
CC&L Financial Group
Mississauga Tourism
Chartwell Retirement Homes
CC&L Financial Group
Mississauga Tourism
Brand Writing
Publishers + Agencies
• Best Health • Canadian Living • CBC • Chatelaine • Devon Communications • ELLE Canada • FASHION • FLARE • Hello! Canada • Jayne Amber & Co. • KO Media • Platform Media & Management • St. Joseph's Communications • The Fulsang Company • The Kit Collab • The Toronto Star • Toronto Life •
Brands + Organizations
• AG1 • Arterra Wine • Clairol • Conagra • Dejardins Insurance • Delivera • Dermapure • eBay • Etiket • Health Canada • Hong Kong Tourism • Kiju Juice • Lantic • Little Seeds • L'Oréal Paris • Manulife Insurance • Peeka&Co. • PetValu • QEII Health Sciences Centre • Quark Baby • RW&Co. • Saint John's Ambulance • Simon & Schuster • SkinCeuticals • Teapot • Thailand Tourism • United Health Network • Walmart •
Editorial
Different Strokes | ELLE Canada
We're Finally Talking About Menopause. A Lot. Why Now? | thekit.ca
What Maternity Leave? Freelance Photographer Moms Share Their Reality | thekit.ca
Why Do the '90s and Y2K Have a Hold on the Beauty Industry? | fashionmagazine.com
I Didn't Think I "Needed" Therapy—Then COVID-19 Happened | fashionmagazine.com
When My Mom Got Breast Cancer, I Began to Wonder If I Would Too | fashionmagazine.com
Do Millennials Really Need A Family Doctor? | thekit.ca
Do Beauty Supplements Actually Work? | thekit.ca
Will Cannabis Take Away Your Pain? | thekit.ca
How I Finally Got Rid of My Varicose Veins | thekit.ca
Why Are We Reluctant to Talk About Hearing Loss? | canadianliving.com
The Best Spots to Hit Up in Scottsdale, Arizona For Every Taste | canadianliving.com
The Comeback: The Classic Trench Coat | canadianliving.com
On Makeup as a Power Tool, an Act of Rebellion and a Source of Control | fashionmagazine.com